I almost titled this with an "in bed" phrasing, but decided that would be too tabloid and tacky.
"The Guardian" is reporting (about halfway down the item) that W.H. Smith - a major UK newsagent and bookseller - is offering a free copy of a Garth Nix book with all pre-orders for the seventh and last Harry Potter novel by J.K. Rowling.
Interesting publicity technique if nothing else. Hopefully it will introduce Nix to a number of children who have been looking for something to read between Potter instalments.